Bitts case study Essay Example | Topics and Well Written Essays - 3000 words

Bitts contextual investigation - Essay Example An absence of inspiration will make representatives torpid and reckless while a nearness of inspiration will introduce them as lively and brimming with verve. Obligations: While each individual associated with an organization or association has certain advantages which s/he gets from working for the organization, there is additionally a lot of duties which the individual has towards the organization. Obligations change contingent upon how and where an individual is put inside an organization however certain duties like steadfastness, following organization standards and passing by the principles of the organization are relied upon to be trailed by all individuals associated with the organization. Hypothesis X and Theory Y: These are two administration styles which were given by Douglas McGregor as a piece of his talk on the board. Hypothesis X of the board accept that individuals disdain work and should be constrained by solid methods in the event that they are to stay gainful. Further, individuals need course and not autonomy while they work. Hypothesis Y is the direct inverse of this since it recommends that individuals are normally disposed towards fill in as they are towards play and rest. Furthermore, individuals discover fulfillment in work and will utilize creative mind, imagination and their own aptitudes to tackle business related issues on the off chance that they are permitted to fill in however they see fit, (2005). There are a few issues which are being looked by Bitts of which the essential issues are supposed to be; the absence of correspondences between executives, the administration style being followed, the coming changes in the organization/industry, and the HR related issues of the organization. With successful correspondences and following the right choices plot in the suggestions area, the organization and the executives can hope to pull out of the spot they are in directly. Of the suggestions, the first is a difference in style nearer to Theory Y, the

My Future Leisure and Sustainability of Northern California Ocean and Term Paper

My Future Leisure and Sustainability of Northern California Ocean and River - Term Paper Example Aloof relaxation doesn't include the utilization of extraordinary vitality while dynamic recreation needs an individual to use full mental and physical vitality. Instances of detached relaxation can be heading off to the film and sitting in front of the TV. Instances of dynamic relaxation can be swimming, angling and moving (Joffre, 1960). The North California Ocean and waterways give a decent situation to relaxation exercises, for example, swimming and angling. The relaxation exercises are significant for a few reasons that will be talked about in the paper for individuals of north California. From my own understanding, there is a guarantee of relaxation commitment to lessen among the individuals of North California later on. This is so in light of the fact that life is costly. The expense of spending on significant things like food, garments and recreation is exceptionally high. The vast majority of the individuals focus on bringing in cash to meet there essential needs as it were. For understudies who are working and living alone, it is more terrible. There is no time for relaxation since one requires having two employments to meet there day by day needs and needs. As a person's rate in relaxation commitment lessens, the more focused on they become. Recreation gives individuals a feeling of opportunity. Neulinger 1974 concocted two mental elements of relaxation. The principle one was seen opportunity where he affirms that relaxation relies upon opportunity from any interior or outer imperatives. The way that an individual has the ability to pick what the person in questi on is to do, the time and spot gives them inborn inspiration. Natural inspiration is the second mental idea where there is no installment after one takes part in the relaxation movement. The second one takes part in a movement and toward the day's end they are being paid for it, at that point there is extraneous inspiration. Simultaneously it can prompt characteristic inspiration. The recreation exercises are an incredible inspiration for people as a result of self realization that everybody needs to work there confidence (Neulinger, 1974). What's more, Mihaly 1996 adds to the advantages of taking part in relaxation by utilizing the hypothesis of stream. The stream hypothesis expresses that an individual has full inclusion in and movement they participate in that is, there is full mental concentration to the action and the people feel stimulated by the core interest. The stream contains a great deal of factors: defining clear objectives, high paces of center and focus, loosing hesitance, lose feeling of time, criticism ought to be immediate and prompt, level and challenge capacity ought to be adjusted, feeling of individual authority over an action, natural prize of the action and complete inundation in the movement. He proceeded to recommend the exercises one can take part in to guarantee that there is extraneous advantage however different scholars have concocted those that lead to natural advantages or inspiration. The exercises that lead to extraneous inspiration can be music, plan, training and various games. Chara cteristic inspiration includes the sentiment of progress, otherworldliness, self improvement and execution (Mihaly, 1996). The second explanation behind the reducing paces of relaxation commitment can be because of the contamination of the sea and streams particularly the Sacramento River. Angling and swimming are the major recreational exercises that the individuals of North California take part in. this is because of the wealth of the streams and the sea. The sea and the streams are filthy. Because of a paranoid fear of contracting diseases because of the grimy water, individuals once in a while

Search Engine Optimization (SEO) A Fundamental Knowledge

Search Engine Optimization (SEO) A Fundamental Knowledge Firms looking to compete in today’s global economy must have more than just a website. They must develop and implement a digital strategy â€" one that both supports their overall strategic business goals, and that allows each strategic business unit to leverage the tools and technologies available in today’s digital world.In the very early days of the Internet, the phrase “digital strategy” was almost synonymous with both the flashiness of one’s website, and the amount of banner advertising driving traffic to it. However, as search engines quickly grew in algorithmic sophistication and popular usage, search â€" and search engine optimization (SEO), rapidly became fundamental to  digital strategy for many firms (making search engine company owners billionaires, and search consultancies viable businesses in the process).Today, even with the proliferation of digital advertising opportunities, social media, mobile advertising and apps, primarily, firms must acquire visitors and channel them to a specific webpage in order to perform (or to convince them to perform) a certain task (most often, completing a purchase). This necessitates search engine optimization (SEO), which is the process by which businesses and individuals manipulate websites and webpages to increase their visibility in search engine results. © Shutterstock.com | TrueffelpixIn this article, we will cover 1) what is SEO,  2) a brief history of SEO,  3) the benefits of SEO,  4) the challenges of SEO,  and 5) a brief overview of common SEO methods.WHAT IS SEO?SEO defines the ever-evolving set of tools and techniques used to increase the position of a website or webpage in search results. Firms use SEO to ensure that consumers, especially those the firm has targeted, can find the firm’s website, microsite, and/or a specific landing page; once consumers are on the page, firms can sell product, serve marketing messages, obtain login information, or perform other actions that help the firm achieve its strategic goals.To understand SEO, it is important to understand how search engines work. Search engines use webcrawlers â€" software application that performs tasks over the Internet to automatically index and rank websites and pages. Webcrawlers are also known as spiders or robots and use information found on the website (in t he HTML code itself), and on external pages, to rank websites and webpages according to certain criteria. The exact set of criteria used by each search engine is a different proprietary algorithm, each unknown to the public. However, search firms have a stake in ensuring that websites are ranked and index correctly. After all, the core value they provide is in helping individuals find what they need. For this reason, they publicly disclose certain general information about what search engines look for, so that webmasters and web developers may properly code their sites, and that marketing departments may implement off-page SEO strategies. Further, much of what is known about how search engines rank webpages is learned through experimentation, by individuals, firms and SEO experts, all looking to determine what works and what doesn’t in context to their own site.It is important to note that as the volume and variety of data online increases each second, search engines continually, automatically evaluate, and reevaluate the rankings of each website and webpage. Therefore, changes one makes to a website or webpage (or lack thereof) can have a rapid effect on their website’s search engine rank position (SERP). Further, the engineers at search firms are continually intent on improving the relevance of their rankings to users. They study how users respond to search results and frequently adjust their algorithm to make their results more useful. Due to the dynamism of SERP, firms must ensure that their web services staff, and/or dedicated SEO professionals are employing SEO best practices, monitoring SERP, and learning about changes to search engine ranking criteria through trade publications and experimentation. HISTORY OF SEOEven though, the Web itself has been around for a relatively short period, its rapid evolution makes encapsulating its history in a few words a difficult task. So too it is with SEO, whose history parallels that of the Web. However, particu lar developments shed significant insight into the workings of search engines and the importance of SEO. To begin with, it is important to understand that humans initially and painstakingly, edited search engines. In 1994, a University of Washington student named Brian Pinkerton created the first publicly usable search engine that used a Web crawler to index webpages; it is called WebCrawler, and is still in operation today. Other notable search engines at the time include Excite (which purchased WebCrawler in 1996), Lycos, Yahoo, HotBot, AskJeeves, LookSmart, and AltaVista, all of which are still in operation today; many others have since closed down. Today, the four most common search engines: Google, Yahoo, Bing and Baidu hold approximately 97% of worldwide market share, led by Google with nearly 90%, which is why Google’s search evolution has driven the history of SEO.In 1998, Google launched and introduced PageRank, an aspect of its criteria that assessed webpages linking to a specific webpage in its evaluation of where a webpage should be ranked. In 2002, it further developed PageRank by introducing a PageRank toolbar for webmasters and SEO professionals to determine the best sites from which to obtain incoming links. The introduction of PageRank informed the development of many of the most popular and commonly used link-based SEO strategies still in use today. It also inspired many entrepreneurs and webmasters to look for opportunities to exploit the connection between SERP and incoming links. For example, in August of 2002, a firm known as SearchKing attempted to serve as a broker between webmasters to buy and sell links for SEO purposes. Google subsequently penalized SearchKing by reducing its PageRank dramatically.Page links were also often embedded in blog comments. In 2005, Google introduced a nofollow tag that allows blog administrators to ensure that blog spammers do not get credit in search. The tag is not only supported by Google search but M SN and Yahoo as well. Initially SEO professionals used this to try to emphasize certain pages over others, a practice that Google effectively stopped by adjusting their algorithm in 2008. Also in 2005, Google launched Google Analytics, which provided web professionals a wealth of information about the performance of their pages and content.The following year, SEO gained mainstream attention when Google banned BMW for cloaking â€" a practice in which users are served one set of content, and search engines are served another. And in 2009, Google acceded to the demands of the social media crowd by providing real-time search results. In 2010, Google and Bing confirmed that social media profiles, especially Twitter and Facebook, do influence SERP. 2011 saw the launch of Google Panda, designed to decrease the SERP of websites with low-quality content, as content mills â€" websites publishing low-quality content against which to sell ads had proliferated. Further, Google began to encrypt k eyword data to emphasize that webmasters and web developers should develop websites with an emphasis on high quality, relevant and consistent content. This was largely in response to SEO tactics like keyword stuffing â€" when webpage content is stuffed full of the keywords webmasters want associated with their site, whether or not the resulting content makes grammatical, syntactical, or logical sense or not.BENEFITS OF SEOSEO has numerous benefits, perhaps the most significant among them being the ability to increase traffic. It also allows a firm to drive qualified traffic to a website at lower costs than traditional (print, broadcast or outdoor) advertising. In addition, due to the low cost of many common search techniques, SEO initiatives often have an overall higher return on investment than many marketing initiatives. And unlike many offline marketing initiatives, SEO, through web analytics programs, provides quantifiable and trackable results, allowing firms to test, learn wha t works, and focus their efforts and time on effective strategies.Engagement rates are much higher with search than other forms of digital advertising and digital marketing, such as social media marketing. This is because the consumer has performed an action indicating an interest in a brand, product, or service, and is looking to be engaged, rather than passively receiving a marketing message, which may or may not resonate. Further, less than ten percent of visitors look past the second page of search results. As a result, consumers have been conditioned to imbue firms with top SERPs with more trust than others. High SERP often increases brand awareness, brand engagement, and purchasing likelihood are far higher.As search firms are ranking websites based on their ultimate usefulness to users, following proper SEO best practices forces you to create a more usable and useful site. For example, many small business owners create a static page with basic contact information, some direct marketing copy and a list of products/services, and then neglect their site. The resulting website, then, is useful only to consumers who are looking for that exact firm in that exact location. Search frowns on sites without a steady stream of regularly updated content. Firms with high SERPS often have regularly updated branded social media channels and blogs integrated into their website, regularly issue press releases about new products/services and industry developments, and consistently publish content about promotions and discounts. This creates content the consumer finds useful and induces repeat visits.Keywords still play a significant role in SEO, though a lesser one than in the early 2000s when keyword stuffing artificially inflated the SERP of many a website. The keywords consumers use to find a website can yield insights into how the brand or firm is perceived, and what marketing messages a consumer might respond to (based on what she/he has responded to). Keyword resear ch, which stems from SEO, allows a firm to ensure that brand/firm perception is aligned with marketing messages and develop stronger integrated marketing communications plans.SEO helps firms stand out from the hundreds of millions of other active websites, and billions of individual webpages online. Industry has long realized the potential and necessity of SEO, and the many firms have either personnel in place to handle SEO responsibilities or contract for SEO services. Firms that fail to do so are not only losing an opportunity, but may be outflanked by competitors who use SEO successfully as part of their sales strategy.CHALLENGES OF SEOWhile general strategies for achieving a high Search Engine Rank Position (SERP) are available on the webpages of search engines designed for webmasters, the exact mix of factors that search firms use to rank sites are trade secrets. This results in much guesswork and experimentation on behalf of webmasters and SEO professionals to achieve specific results.Further, generally speaking, search firms want their search engines to provide end-users with what they are looking for. This means indexing websites and webpages according to relevance (to the search query) and popularity (that determines inclusion and ranking in the search results). Because their goal is providing the most useful search results, they are vigilant against efforts to game the system. When search engines realize that an SEO method or methods are being used to artificially inflate website SERPs, they alter their algorithms to penalize the offenders. Case in point: SearchKing. And while it is well-known that publishing compelling and fresh content consistently is a fundamental driver of SEO, many web developers, webmasters, search consultants, and digital marketers still try to game the system through SEO methods known as black hat strategies. These bad actors can be blacklisted, but search firm responses cannot only affect those bad actors, but good actors (t hough usually to a lesser effect) as well.Other challenges on the business side include limited organizational understanding of, and resources dedicated to, SEO. This includes insufficient training of existing personnel, inadequate in-house staffing to implement SEO/no funding for external professionals, deficient integration with the firm’s marketing department, poor content strategy, and overestimation of SEO results. Any of these alone can derail SEO implementation; often firms with SEO exhibit a combination of the above challenges.Of particular importance is proper alignment with the firm’s marketing department. The web department will likely lack the expertise and time to handle both the technical aspects of optimization, and provide a steady stream of high quality (interesting, current, and well-written) content that is aligned with consumer interests, as well as both the firm’s branding standards, and its strategic marketing objectives. Too often, SEO is thought of in t erms of purely technical criteria, but if a firm’s marketing department and web services department are not working together, then no amount of coding will help it achieve its desired search engine rank. COMMON SEO METHODSThere are too many SEO strategies to name, but some of the most popular, effective, and long-lasting ones include:Content marketing: publishing and distributing online content to promote and brand and acquire customersInbound marketing: content marketing designed to funnel traffic to a website/pageSocial media marketing (SMM): inbound website/page marketing and promotion through social media networks/channelsLink building (also known as backlinking): the process of obtaining more inbound links to a website/page to increase its search visibilitySearch engine marketing (SEM): the promotion of a website/page’s visibility through both SEO tactics and paid search advertisingWhite hat SEO strategies: the collection of SEO strategies that follow best practices as outl ined by search engines. This includes publishing quality content, properly using metadata and keywords, and developing quality inbound links.Black hat SEO strategies: the collection of SEO strategies that are the opposite of best practices as outlined by search engines. This includes previously aforementioned techniques such as keyword stuffing, blog spamming, and cloaking.Grey hat SEO strategies: the collection of SEO strategies that are not explicitly to be avoided as per search engines but may still result in some penalty. This often includes new methods that have not yet seen widespread overuse meriting a global response from search engines.

Television Has Too Many Advertisements - Free Essay Example

Sample details Pages: 2 Words: 677 Downloads: 5 Date added: 2017/09/11 Category Advertising Essay Did you like this example? â€Å"Television has too many advertisements during programmes† Is TV being ruined by adverts which have no relevance to the programme? Well throughout my piece of writing i am going to give my personal views and the views of others on why i think there are too many commercials now-a-days on television. When you watch a programme generally you do not want it to be interrupted by irrelevant information? Have you ever had a glance at what is going to be on next and the show says thirty minutes, but why does it not say adverts included as you automatically think that the show will be lasting for thirty minutes. The one thing that really irritates me is that when you start to get into watching a program a spontaneous break occurs which means that there is going to be another boring commercial. In my opinion TV advertisements can often be repeated throughout a program which can make the show quite monotonous to watch at times and this can turn it into boring entertainment. Don’t waste time! Our writers will create an original "Television Has Too Many Advertisements" essay for you Create order It would be a totally different matter if the commercial was relating to what the show was actually about such as a music channel advertising upcoming music events. Do you think are a waste of time when you have to pay to watch television? Television commercials can waste up to ten minutes of viewing time yet television providers still insist that shows, last the time shown on the guide when they normally can last a minimum of ten minutes. If you have not already noticed they have already started placing commercials during sports matches which can agitating for example: during rugby, football and cricket. When an advert interrupts sports matches you can miss an important part of the match. If you have ever noticed some of the commercials are not very appropriate for younger viewers for example; young children can be easily influenced by what is on TV never mind the advertisements which can be worse than the actual programme. So should there be a restriction for the times of certain adverts? Such as adverts for adults should be shown after nine o’clock. Certain programs and movies have advertisements every fifteen to thirty minutes depending on the length of the programme. When a movie has certain age restrictions i think so should some adverts which are advising parents that the advert their child is about to see might be about an adult subject or product for example alcohol the drink â€Å"Black Russian. Can children be so easily influenced by a five minute advertisement? Some customers can be dis-satisfied by what is on TV let alone the advertisements which can be even worse than the actual programme, which you are trying to watch. Advertisements during children’s programmes ads can sometimes be about a subject which might only appeal to adult and will be only available to adults so why should television providers show children these during their cartoon shows? On the other hand some advertisements can be about the upcoming programme so this meaning adverts can be quite informative whilst others can be just quite cretonous to the person who wants to watch their programme which they actually pay for. I have recently asked some people if adverts where a good way of informing you about a certain topic and the majority of the people said â€Å"they could be shorter and not as frequent but more relevant to the programme. So i gave my opinion about advertisements and how they can be so irrelevant for example; if you are watching the Simpsons an advert starts about mortgages and how you can sell gold but baring in mind most of the viewers are under the age of 16 once again these topics are irrelevant to the viewers. So why do TV channels host these irritating adverts? If you asked the majority of under 11 year olds what a mortgage i would predict that most of them would struggle to give you an answer, yet according to TV hosts they think adverts should be about these matters.

Slave Trade in 1807 Essay - 1699 Words

In order to ascertain how significant beliefs and ideologies were in contributing to the abolition of the slave trade in 1807, and the eventual abolition of slavery in 1833, this assignment will consider moral, political,economic and religious factors which culminated into these two distinct reforms. It will explore the influence of Enlightenment; the impact of non-conformists; the role of individuals and resistance from slaves themselves. Additionally, it will look at the attitudes concerning the Atlantic slave trade and slavery from different perspectives. Justifications which were gleaned from the Bible, and from Antiquity, regarding the differences between white and black people meant that for much of the eighteenth century enslaving†¦show more content†¦In addition, it argues that slavery is not necessary for the success of colonies and that abolition would not be detrimental to colonies rather benefit it in the long-run. This document demonstrates how ideas about slave ry were surfacing in the mid eighteenth century. Protestant Evangelicalism was powered by enlightened thinking. As DVD 2 highlights, missionaries such as William Knibb, were influential in promoting Christianity. Slavery obstructed this process. William Wilberforce, an evangelical member of parliament featured prominently in the DVD, his work towards the gradual emancipation was significant, however the interview does point out that the programme omits profound individuals such as Thomas Clarkson, who was a central leader of the anti-slavery movement.(DVD 2) An anti-slavery sentiment had developed and sects emerged from Evangelicalism. Despite disagreements on certain doctrinal topics, there was a general consensus between the sects that all men were equal before God, equal in sin and their potential for redemption. This was particularly significant within the anti-slavery movement as it highlighted slavery as problematic and obstructive towards Christian morals. In 1787, A committee united individuals from different classes in society, such as tradesmen and upper-class evangelicals. This Committee met in London with the purpose of establishing A Society for effecting the abolition of the slave trade This is significant as it highlights thatShow MoreRelatedThe Slave Trade Act of 1807553 Words   |  2 Pagesphenomena is our society. After the many years of struggle against the atrocious crime that were and are still being committed against humans who God made equal, it seems that we are still light years away from redemption. Perhaps the Slave Trade Act of 1807, Lincoln`s Emancipation Proclamation act 1863 and Martin Luther king`s `dream` are bound to remain unfulfilled. Maybe all these events were just vivid dreams that the colored races cling on to, in the hope that they will one day be revivedRead MoreThe Slave Trade Act ( 1807 )1892 Words   |  8 PagesThe Voyage to Freedom †¢ Atlantic Slave Trade Act (1807): Abolished the Atlantic Slave Trade †¢ Missouri Compromise (March 3, 1820): States are to be admitted in pairs; one free, one slave †¢ Gabriel Prosser’s Rebellion (1800): enlisted 1,000+ slaves, but betrayed and hanged †¢ Denmark Vesey’s Revolt (1822): freeman, also betrayed and hanged but officials could not identify other leaders because of his smart tactics †¢ Nat Turner’s Revolt (1831): believed to be a prophet and let the first successfulRead MoreWas William Wilberforce the Most Important Reason for the Abolition of the Slave Trade in 1807 and Slavery in 1823977 Words   |  4 Pagesanti-slave trade forces. Gracious, witty, and devoutly religious. Wilberforce has become a convenient national hero, with 20,000 people attending a ceremony to mark the 100th anniversary of his death. His house has been turned into a museum and his larger-than-life statue has a prominent place in Westminster Abbey. This demonstrates that he had a big influence on the people around him at the time. Wilberforce certainly deserves some credit for the banning of the British slave trade in 1807 and theRead MoreEssay on Did the British Empire Improve Lives in Africa?857 Words   |  4 Pagessuch as rubber and copper and riches such as ivory, gold and diamonds which initially attracted European powers to colonise Africa and earn profits. European countries realised that by captivating African resources and riches they could establish trade with other countries for other materials and resources. Also, Europeans believed that the tropics had perfect weather for farming and growing cash crops such as cocoa in Ghana and tea and coffee in Kenya. However, it reached a point when nations grabbedRead MoreCapitalism and Slavery1511 Words   |  7 PagesCapitalism: End Of The Slave Trade System or Reevaluated Economic Stimulus. Like many others demoralized cultures during the Atlantic Slave trade period, Africans fell victim to the sixteenth century discovery of Columbus so called New World. Europeans used the Atlantic Slave Trade to capitalize on Columbus so called Discovery. For more than three centuries, the regions of Africa were in a state of destabilization. More than thirty million Africans were taken out of Africa and put in theRead MoreHigman Essay1380 Words   |  6 PagesWhen slavery was abolished in Britain in 1808, the Atlantic slave trade had been going on for centuries. The abolition movement comes from a history that stems deep. In order to fully understand the movement, one must educate themselves on various aspects such as, how it all began and the leading campaigners against the slave trade. With such knowledge, one may be able to piece together the many reasons why the abolishment of the slave trade took two decades to cease in Great Britain. Despite the manyRead MoreAbolition of Slave Trade901 Words   |  4 PagesThe main reasons for the abolition of the slave trade The trading and exportation of slaves has been a large part if Britain’s history since the early 15th century and the British Empire had been partly founded on the basis of exchanging slaves for goods and foreign products. 400 years after the slave trade began and people were finally realising how morally wrong the exchanging of humans actually was and on March 3, 1807, President Thomas Jefferson signed into act a bill approved by CongressRead MoreThe Aftermath of the Atlantic Slave Trade779 Words   |  3 PagesThe aftermath of the Atlantic Slave Trade included the commercialization of African economies and the solidification of European colonization and colonialism. Describe this commercialization and its subsequent effects. The demise of the African slave trade began in 1807 when Britain forbade the capturing and selling of African slaves. The result had both positive and negative consequences for Africa. It was positive in that attention turned to the lucrative resources that Africa possessed and EuropeRead MoreThe Gold Coast Of West Africa1703 Words   |  7 Pagesand interaction, there must be an understanding of the history of Elmina, African and European relations and the importance of trade goods flowing out of Africa. Elmina, a port on the coastal modern day Ghana near the capital Accra in Africa, was one of the first settlements in West Africa being a city of great importance that â€Å"encapsulates the years of European contact, trade, and colonization better than any other site in Africa.† The city was built around the fort Sao Jorge Da Mina or Elmina castleRead MoreWest Africa during the Nineteenth Century1563 Words   |  7 PagesThe Atlantic slave trade was abolished by the Britis h parliament in 1807. This caused great problems for West African slave traders who had witnessed a period of vast growth in the industry towards the end of the eighteenth century. They now had to focus on more lawful, legitimate means of trading. The types of industry that often replaced the slave trade were produce based, agricultural goods such as palm oil. The potential problems faced by traders were ‘exacerbated by the fact that it coincided

The study of communications Test Free Essays

1) The study of communications in the early twentieth century solidified in to which two approaches? (a) Culture shock and cooperative conflict style (b) Rhetorical and behavioral (c) Dichotomous and recursion (d) Self-awareness and positive reinforcement 2) Beliefs that are so central to a cultural group that they are never questioned are known as: (a) True believers (b) Empowerment (c) Self awareness (d) Cultural values 3) Organizational communication exhibits two properties: (a) Organization and structured (b) Planning and execution (c) Function and production (d) Assertiveness and bluntness 4) The intent to harm is a defining element of: (a) Striking (b) Insulting (c) Ignoring (d) Bullying 5) What type of roles helps establish a group’s social atmosphere? (a) Relational Roles (b) Communication Roles (c) Leadership Roles (d) Expressive Roles 6) Ludwig von Bertalanffy advanced a theory of seeing organizations as systems embedded in larger systems. This is known as the? (a) Perfection Theory (b) Globalization Theory (c) Work Force Theory (d) General Systems Theory 7) Conflict in the Middle East leads both to fears that oil production will suffer and to higher energy costs in the United States, and this is known as: (a) Domination (b) Mass Assimilation (c) Globalization (d) Global Marketing 8) Studying the intercultural communication is important to improve: (a) Personal gain (b) Employers trust (c) Cultural respect (d) Self awareness 9) John Oetzel found that which communication processes led to task effectiveness and member satisfaction in many small group situations? (a) Equal Participation (b) Respectful (c) Cooperative conflict style (D) all of the above 10) Supervisors can increase employee’s feelings of self-efficacy through: (a) Promotions (b) Empowerment (c) Confidence (d) Motivation 11) Exhaustion, cynicism, and ineffectiveness are all part of a workplace phenomenon called: (a) Workforce retention (b) Employee tolerance (c) Burnt Out (d) Lack of Cooperation 12) Formal education in the United States emphasizes: (a) Dichotomous (b) High paying jobs (c) Capitalism (d) Relational Roles 13) What is the trait theory? (a) Successful recruiters are always needed (b) Leaders are born (c) Self-starters are always successful (d) Motivational speakers are well educated 14) The process in which you and others begin to see you as an integral and accepted part of an organization is known as: (a) Assimilation (b) Asset (c) Productive (d) Manager 15) Familiarity with others, organizational acculturation, recognition, involvement, job competency, and role negotiation are all part of: (a) Social network (b) People person (c) Talented recruiter (d) Metamorphosis 16) Communications ethics is defined as: (a) The standards of what is right and wrong, good or bad, moral and immoral. (b) The practice of being fair, collective and responsive to one’s needs (c) Talking to others with respect and using proper speech skills (d) Not swearing or using vulgar language will on work site 17) What is quid pro quo? (a) Using your brains to receive a promotion (b) Monitoring your coworker’s habits to gain an advantage come panel reviews (c) The request for sexual favors as a condition of getting or keeping a job or benefit (d) Exercising your rights to table a board meeting if conditions are not to your liking 18) What percentage of employers monitors workers Web connections? (a) 80% (b) 92% (c) 73% (d) 76% 19) The two types of purposes for a speech include: (a) General + Specific (b) Focused + Consistent (c) Topic + Subject (d) Local + Long distance 20) When audience members entrust you with their time and attention, you are obligated to treat them with: (a) Respect and Kindness (b) Fairness and Concern (c) Cooperation and alertness (d) Confidence and emotion 21) The number one social phobia in the United States is: (a) Appearance (b) Smell (c) Public Speaking (d) Center of Attention 22) One out of twenty people suffers such a fear of public speaking that they: (a) Sweat (b) Shake (c) Begin to stutter (d) Are unable to finish 23) Ancient Greeks, the Middle Ages, and the _______ all made major contributions to the study of communication. We will write a custom essay sample on The study of communications: Test or any similar topic only for you Order Now (a) Renaissance (b) Golden Age (c) Contemporary (d) Industrial 24) What is the attribution theory? (a) Attritional Bias (b) Self-serving bias (c) Fundamental Attribution error (d) All of the above 25) Considering the ages, races, sexual orientations, religions, and social-class backgrounds of your audience is all part of the: (a) Demographical Analysis (b) Geographical Analysis (c) Cultural Analysis (d) Ethical Analysis 26) If you wish to be sensitive to other people’s identities, you should: (a) Consider who you communicate with (b) Remember what the person’s personality first (c) Ignore any weaknesses that person by have (d) Be aware of 3 key ethical issues that can impact your communication with others 27) Statistics, examples, and personal narratives are all ________ that can be used to enhance your speech. (a) Collective resources (b) Important topics (c) Ideal focuses (d) Supporting materials 28) One way to ensure you are prepared for your presentation is to: (a) Memorize (b) Practice (c) Be well dressed (d) Check for errors 29) A relationship that is described as variable with â€Å"ups and downs† over time,† sometimes close, sometimes distant† is being described according to: (a) Turning point model relationships (b) Mutual beneficiary relationships (c) Contemporary relationships (d) Proactive casual relationships 30) What is the model of communication created by the textbook authors? (a) 2 way Human differential communication (b) Multicultural transaction communication (c) Human communication in Society or transactional (d) Social group communication and group interaction 31) How do you develop identity? (a) By communicating outside of your local area (b) Ignore negative feedback from others (c) By expressing yourself, through beliefs and persuasion (d) Through internal awareness and environmental influences, and input from others 32) De-escalating your anger, confronting the situation assertively, and listening to understand are all components of: (a) Effectively handling interpersonal conflict (b) Anger management and â€Å"Cool Down† cycle (c) Emotion control (d) Obedience and patience 33) The truth bias involves: (a) The belief of once a liar always a liar (b) Common practice of trusting no one until properly known (c) Lack one’s trust through secrets (d) Tendency to not suspect one’s intimates of deception 34) A feeling of disorientation and discomfort due to the unfamiliarity of surroundings is known as: (a) Unfamiliar territory (b) Culture shock (c) Culture anxiety (d) Culture phobia 35) What is identity? (a) Social categories that you identify yourself (b) Categories that others place on you (c) Labels influenced on you by outside sources (d) Who you are as a person 36) What are the elements that make up personality? (a) Emotional State (b) Knowledge (c) Outlook (d) All of the above 37) What are some reasons for studying intercultural communication? (a) Improve your ethics (b) Be aware of different laws and customs (c) Learn others peoples culture so you can travel (d) Enhance own self awareness 38) What we communicate, we exchange which two kinds of messages? (a) Practical and impractical (b) Emotional and non-emotional (c) Voluntary and involuntary (d) Verbal and non-verbal 39) The social penetration theory describes what as a key component in relationship development? (a) Comfort (b) Disclosure (c) Company (d) Fun 40) Proximity, physical attractiveness, and similarity are all factors that influence: (a) Attractiveness (b) Personality (c) Intelligence (d) Motivation 41) The tendency for people to work harder and do better when others are around is known as: (a) Influential motivation (b) Work ethic spectrum (c) Social Facilitation (d) Positive reinforcement 42) Societal factors that do not affect your perceptions include: (a) Role of Employee (b) Company Policies (c) Work force involvement (d) Role of leadership 43) Two contemporary approaches to the study of communication include: (a) Honesty and truthful (b) Critical and Interpolate (c) Patient and observant (d) Listener and receiver 44) List the different types of leadership? (a) Trait theory and Laissez-faire (b) Democratic and Authoritarian leader (c) Both A and B (d) None of the above 45) What is the most important thing you learned in this class? (a) Building your identity (b) Self-awareness (c) Verbal ethics (d) Communication How to cite The study of communications: Test, Papers

Salaries of Professional Athletes free essay sample

This paper looks at the negative effects of the skyrocketing salaries of professional athletes today. This paper discusses the current salaries of professional athletes and their impact on the sports world. The author examines how the skyrocketing salaries have affected experiences and perceptions of fans and negatively impacted professional sports. If you are planning on taking your family to a ball game, be sure to come with your favorite teams t-shirt, your camera and binoculars, and a fat wallet. Thats right, be prepared to fork over the cash, because it will cost you upwards of over $250. Athlete salaries have drastically increased over the past couple decades. As these wages continue to mushroom to unprecedented heights, the cost of attending sporting events elevates to new plateaus of its own. In addition to increased ticket prices, which hurt the ability of many fans to go to games, exploding salaries have resulted in greed of players and owners and a lower quality of play in some areas. We will write a custom essay sample on Salaries of Professional Athletes or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page All of this has left a bad taste in the mouths of even the most die hard sports fans. If current trends continue, professional sports might lose what remains of its integrity and become just another industry where victory is auctioned off to the highest bidder.